About
Originally hailing from the northeast my journey into the vast world of materials and forecasting began back in my hometown of Boston where I attended the Massachusetts College of Art and Design as a fashion major. After two years of study my growing interests in materials and trend motivated me to transfer to The Fashion Institute of Technology in NYC where I received a B.S in Textile Development and Marketing in 2017. Following my undergraduate degree I currently work for a global consulting and trend forecasting agency as a Materials Director. Three years post undergrad while working remotely within the industry I decided to follow my professional passions once again all the way down the coast and enrolled into NC State's Masters of Textile Science program. Having recently completed an expedited track to a masters of science in 2021 I’m beyond blessed to be on a never-ending journey of learning, collaborating, curiosity and creating with materials and trend.
"As you enter positions of trust and power, dream a little before you think”- Toni Morrison
Resume
Denia Silva is a trend & materials expert driven by cultural insights, consumer research & future shifts. With a masters in materials and nearly a decade of experience cultivating and creating with luxury brands, mass market retailers and tech start-ups her methodology is multifaceted and always aimed at providing innovative yet actionable solutions to creating more meaningful products and experiences.
Experience
Materials Director
Fashion Snoops
2021 - Present
Senior Materials Strategist
Fashion Snoops
2021
Materials Editor
Fashion Snoops
2017 - 2020
Textile CAD Software Marketing Specialist
Generation Digital Solutions
2015 - 2018
Sales Associate
Nike
2013 - 2018
Marketing Intern
Style 360 Agency
2013
Education
M.T Masters of Textile Science
North Carolina State University
Spring 2020 to Spring 2021
B.S. Textile Development & Marketing
Fashion Institute of Technology
Fall 2017 to Spring 2021
Skills & Languages
Forecasting & Trend Research
Editorial Writing
Market & Consumer Research
Material Research & Development
CAD Design
English
Portuguese
Spanish
Trend & Forecasting
Color
Connects the dots between cultural shifts to track, concept and strategize color forecasts. blends data with expert insight leveraging A.I tracking tools to back sentiment driven color content with relevant analytical data.
Color Methodology | Cultural Connection Points | A.I Tools & Tracking
Materials & Surfaces
Develops in-depth materials & surfaces forecasts based on industry shifts, innovations, emerging trends, and ongoing developments within the materials sphere. Translates research into seasonal direction for brand consulting, editorial copywriting, and industry seminars.
Emerging Innovations | Technical Prowess | Copywriting
Market
Uncovers future trends, predicts change, and provides the intelligence on various market segments including Fashion, Home & Lifestyle, Accessories, Footwear, Beauty & Wellness among other. Delivers clear and actionable trend forecasts for businesses and creatives alike.
Consumer Research | Industry Insights | Futures Thinking
Press
“Everything You Need to Know About Sustainable Denim”
“Travel Style Is Changing As We Know It”
“Protective, Restorative Materials Show Promise Post-Pandemic”
“Moved by the Pandemic, Designers Put Sustainability Front and Center in Spring Collections”
“Experts Call on Fashion to ‘Champion the Rights of Nature’ After COVID-19”
“Loungewear Trends Go Mainstream as the Category Becomes Consumers’ New Norm”
“Denim’s New Look”
Material Development
DUBIED KNITTING MACHINE | STOLL SOFTWARE
POWERLOOM | MULTI SHAFT DOBBY LOOM | NED GRAPHICS DOBBY PRO
SOFTWARE
DYEING | COLOR MATCHING | SPECTROPHOTOMETER TESTING
WATER REPELLENCY FINISHING | AATCC 22 TESTING
Contact
